Structured data (JSON-LD)

'json-ld' => [
    'type' => 'BlogPosting',            // or 'Article'
    'author-attribute' => 'name',       // read from the author model
    'publisher' => [
        'name' => env('POSTS_PUBLISHER_NAME'),
        'logo' => env('POSTS_PUBLISHER_LOGO'),
    ],
],

$post->toJsonLd();
// [
//     '@context' => 'https://schema.org',
//     '@type' => 'BlogPosting',
//     'headline' => 'Hello world',
//     'description' => 'A short summary',
//     'image' => 'https://example.com/cover.png',
//     'datePublished' => '2026-01-01T12:00:00+00:00',
//     'dateModified' => '2026-01-02T09:30:00+00:00',
//     'author' => ['@type' => 'Person', 'name' => 'Jane Doe'],
//     'publisher' => [
//         '@type' => 'Organization',
//         'name' => 'Example Ltd',
//         'logo' => ['@type' => 'ImageObject', 'url' => 'https://example.com/logo.png'],
//     ],
//     'mainEntityOfPage' => ['@type' => 'WebPage', '@id' => 'https://example.com/posts/hello-world'],
//     'keywords' => ['eloquent', 'php'],
//     'articleSection' => ['Guides', 'Laravel'],
// ]

$post->renderJsonLd();   // HtmlString: <script type="application/ld+json">{…}</script>